Good brands don’t happen by accident

Behind every bold, memorable brand is someone who knows there’s a lot more to it than picking a nice font. We combine strategy, research and creative direction to build distinctive brands that stand above the rest.

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The Studio Goods process means that no stone is left unturned; we know your audience, competitors, goals, personality and what makes you worth choosing. That becomes the foundation for a visual identity that feels distinctive, considered and completely your own.

Whether you’re starting from zero or your current branding is not landing the way it needs to attract your target clientele, we’ll help you build something worth remembering.

Your brand should look like you, not like everyone else

BRANDING WITH STUDIO GOODS

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PACKAGE 1

Good Foundations

For businesses ready to get clear on who they are and look the part. We’ll build the strategic foundations of your brand, then turn them into a distinctive visual identity designed to grow with you. Kick start your brand with all the basics you need to make something epic.

Client questionnaire
Strategy workshop (60 mins)

Brand Strategy:

  • Brand story

  • Values

  • USP

  • Target audience

  • Competitor analysis

  • Market positioning

  • Tagline

2 visual directions to choose from (1 revision)

Visual identity:

  • Primary logo

  • Brandmark

  • Icons/illustrations (3)

  • Colour palette

  • Typography

  • Business Cards (print-ready)

  • 2 revisions

Brand guidelines

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PACKAGE 2

Getting Good Socials

A more comprehensive identity for businesses that need a brand built to show up consistently everywhere, especially online with social media. Alongside deeper strategy and a complete visual system, you’ll receive the tools to start putting your new brand to work.

Client questionnaire
Strategy workshop (90 mins)

Brand Strategy:

  • Everything included in Package 1 +

  • Brand/audience archetypes

  • Tone of voice

  • Messaging

2 visual directions to choose from (1 revision at this stage)

Visual identity:

  • Everything included in Package 1 +

  • Secondary logo

  • Icons/illustrations (6)

  • Supporting graphics

  • Extended colour system

  • Typography

  • Social media templates (6)

  • Image direction

  • 2 revisions

Brand guidelines

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PACKAGE 3

Really Goods Packaging

The full brand feast for businesses with bigger plans and more places to show up - especially when you need packaging. We’ll create an in-depth strategy, expansive visual identity and suite of ready-to-use assets that gives your brand everything it needs to launch.

Client questionnaire
Strategy workshop (120 mins)

Brand Strategy:

  • Everything included in Package 1 & 2 +

  • Mission + Vision

  • Keywords

  • Goals

  • Differentiators

  • Messaging framework

3 visual directions to choose from (2 revisions at this stage)

Visual identity:

  • Everything included in Package 1 & 2 +

  • Alternative logo

  • Icon/illustration suite

  • Brand pattern or texture

  • Packaging design (1 product) or brochure/lead magnet

  • Social media templates (15)

  • Website mock-up (home page)

  • 20 x Stock images

  • 3 x templates (Client facing documents, proposals. etc.)

  • Email signature + letterhead

  • 3 revisions of visual identity

Brand guidelines

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Need something a little different? Custom packages are available for all our services. Please enquire if the above packages don’t suit your brand’s specific needs.

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Branding services

Brand strategy

Brand identity

Packaging design

Iconography

Social media templates

Illustrations

Logo design

Infographics

Document templates

Printed collateral

  • Outback Nutrition Australia

    Brand strategy, brand identity, creative direction, packaging, brand photography

  • Align With Topaz

    Brand strategy, brand identity

  • Plum Studio

    Brand strategy, Brand identity

  • Melbourne Muscular Therapies

    Melbourne Muscular Therapies

    Brand strategy, brand identity, brand photography, website design

  • Port Phillip Plumbing & Gas

    Brand strategy, brand identity

  • Euphoric Energy Healings

    Web design, web development, brand photography

  • Bayview Muscular Therapy

    Bayview Muscular Therapy

    Brand strategy, brand identity, web design, web development, brand photography

  • The Exchange

    Brand in a day

  • Ash Kennedy - Branding

    Ash Kennedy

    Brand strategy, brand identity, brand photography

  • Madagascar Centella - Photography

    Madagascar Centella

    Creative direction, brand photography

  • Anima - Branding

    Anima Healing Haven

    Brand strategy, brand identity, creative direction, website design & development

Ready to build a brand people actually remember?

Reach out to enquire about our services and book your free discovery call.

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